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To Multi-Task or to Focus: That is the Question
Intense Pulsed Light, commonly known as IPL, plays an integral part in the development of an aesthetic practice. The uniqueness of its design awards IPL a place in the aesthetic practice for the treatment of shallow pigmented conditions, shallow vascular conditions, acne, collagen stimulation, and limited cases of hair removal. IPL uses a multitude of wavelengths of light that are attracted to different conditions in the skin and vary in their depths of penetration. Therefore, it is an excellent tool for targeting multiple conditions at once. Whether your patient is bothered by the damaging effects of the sun, broken capillaries of the face, or unwanted acne lesions, IPL gives your practice the opportunity to attack these conditions individually or as a whole. With the many great benefits derived from IPL, this technology has also become one of the most misplaced technologies within the aesthetic practice. Why? Because many manufacturers lead physicians to believe that IPL is an equal of, or a replacement for lasers. This is simply not true. In daily life, there are times when multi-tasking is essential for getting something done. Then there are times when pure focus on a single task is needed to accomplish the best end result. In your aesthetic practice, IPL represents the multi-task procedure (sun damage, rosacea), and laser represents the need for focus (hair removal, deep veins). The role of each one is crucial, but when determining your practices needs, you must determine whether your patients concern requires focus (laser) or multi-tasking (IPL). That is the question. Contact AAC today at 800-337-0745 and let us help you align your patient main concerns with the right technology through consultation and a defined strategy.
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